Why Fresh Coat?

We’ve found the system that works – we just need people that are ready to plug in. If you’ve always wanted to run your own business, be your own boss, and felt like all you needed was the training and support to help you take flight, then you are exactly who we want to talk to!

WHY FRESH COAT?

Tap into unlimited financial growth with a low overhead business model

Fresh Coat’s vision? Become the vehicle for ambitious entrepreneurs to build a business they are proud of and allows them to live the life of their dreams. We are well on our way with over 170 Fresh Coat franchises throughout the United States, but there is still room to grow.

Download the Opportunity Guide

No matter your experience,
We make it simple to Step into the lucrative world of painting

No Painting Experience

You don’t need painting experience to thrive with Fresh Coat. Your job will be to manage and grow your business. We’ll help you find and build your expert team to complete the projects.

First Time Business Owner

Our training and support programs provide you with the knowledge you need to start and grow this business. From our first conversation on, we're with you at every step.

Experienced Entrepreneur

Already managing a business? Fantastic! Fresh Coat seamlessly integrates into your existing portfolio, offering a turn-key operation with no inventory hassles and a time-tested process.

WHAT MAKES FRESH COAT UNIQUE?

A turn-key home based, low investment, low overhead business in a high growth industry

Explore The Investment

Multiple Revenue Streams

With six different residential and commercial painting services

Home Based

Run your business from the comfort of your home

Low Overhead

Maximize your profits with a low overhead business model

Recession Resilient

Invest in an industry that has proven to be recession-resilient

$41.1 Billion Industry

Painting services is expected to exceed $1 trillion by 2026

Dialed In Marketing

National and local marketing strategies drive your leads

Hands On Support

Rely on year-round hands-on support and continuous training

Unlimited Potential

Invest in a hot industry, with unlimited growth potential

3 Mon

Average startup
timeline

170+

Franchise
Locations

$41.1

Billion dollar
industry

YOUR OWN START UP VS. FRESH COAT FRANCHISE

Stay 1,000 steps ahead with a fresh coat franchise

YOUR OWN START-UP

Trial & error

On your own

Build brand identity & authority from scratch

Outsource or DIY your marketing & PR efforts

Find business on your own

Develop quoting and management systems

Build supplier partnerships without scale economies

A FRESH COAT FRANCHISE

A time-tested, proven business model

Ongoing support from your business coach

Established & recognizable brand

Marketing & PR (Website, Socials, Google Business & More)

Free commercial leads & lead generation support

Proprietary quoting & management software

Partnerships with premium brands & associated benefits

FAQS

Have questions about franchising with us?

Explore answers to common questions about our premier painting services franchise opportunity!

Have a question not answered here? Schedule a call with one of our team members.

How long is the process?

You can be a proud owner of a Fresh Coat in about 3 months from the time you request information. Under special circumstances, it can take a bit longer but our franchise director will be able to make that assessment once you get the process started.

What type of ongoing support can I expect?

Once you have reached your milestones, the support never ends! Your Franchise Business Consultant will be there helping you grow as an owner — answering questions, assisting in identifying new opportunities, helping you be innovative and sharing best practices from across the system. You will also have access to our robust intranet, webinars, regional meetings, national conferences and strategic planning. The list goes on and on.

What kind of marketing support do you provide?

As a Fresh Coat Franchisee, all your branded collateral is already done for you, and it aligns with your marketing plans for easy implementation. We don’t just provide brochures, we show you how to use them in effective marketing strategies. You’ll have access to our printing and fulfillment partner to create your own localized print marketing materials, get branded apparel, signage, direct mail, and more. Everything will have your own local contact information. No need to go out and do all this work yourself, it is done for you, branded, and ready to go with a few clicks of a button.

Digital Marketing:

Creation of:
- Website
- Google My Business Profile
- Facebook Page
- Google Ads account
- Facebook Ads account
SmartQuote operations software featuring:
- Marketing automation
- CRM
Business Listings Management
Analytics Dashboard
Weekly Google My Business post
SOCi review generation and management tool
Organic FB post twice weekly (Tue. & Thu.)

Public Relations & Media:

PR services for:
- Grand opening
- Fresh Coat Cares
- Awards & recognition
National Brand Awareness campaign
National content opportunities
- Queer Eye
- Renovation Impossible
Consultation on traditional ad channels like TV & Radio
Market research

Grass Roots Marketing & Marketing Collateral

Predesigned print/promo assets (flyers, direct mail, yard signs, etc.)
$500 starter package of print/promo items
Free use of an event marketing kit (based on a 10' x 10' booth)
Up to $1000 annual credit toward a vehicle wrap (paid for by Sherwin-Williams)
Discount rates on SW paint
Free commercial leads
Performance bonus (Winner's Circle)

What kind of training can I expect?

Fresh Coat offers a complete turn-key operation. During your initial training, you will learn how to operate a successful and profitable business. Our initial training program provides you with:

The training necessary to effectively bid painting projects.
The skills to hire quality painters who will be responsible for doing the work.
An understanding of your target market and all of the tools necessary to market your business.
The expertise to manage and organize your business through computers, accounting software, budgeting, and time management techniques.

Our strategy is effective and powerful. When used properly, it will help build your business into a household name among friends, neighbors, realtors, and homeowners in your market.

Do I bill my customers and maintain any accounts receivable?

Absolutely not. It’s a cash business. You are paid for each job upon completion of the work. In fact, unlike most painters, our system allows you to even accept most major credit cards.

Do I need painting experience?

Not at all. Remember, you are a business leader and entrepreneur. We don’t want you holding a paint brush. We teach you everything you need to know to launch, market, staff, manage, and scale your new business.

Will I be able to find experienced and reliable painters?

The Fresh Coat model includes recruitment marketing tactics - giving you a full suite of assets for your hiring efforts. Our Painter Advancement System is designed to attract and refine raw talent as well as elevate experienced painters.

Don't go it alone - Partner with a team of passionate experts

Our skilled Fresh Coat Franchise team supports every franchisee every step of the way.

Meet The Fresh Coat Franchise Team

OUR STRATEGIC PARTNERS

Ready to get started?

Download your free copy to learn all about our business model and franchise success or schedule a no-pressure 15-minute call with our team.

Download Opportunity Guide

Schedule A Call

Why Fresh Coat?

Tap into unlimited financial growth with a low overhead business model